This project is a practice of logo development and a mockup for a fake brief for the coffee shop Sorriso. The brief below includes a small backstory for the company.

The Brief:

In Portugal, a small coffee shop decided to sell its own brand. Inspired by the unique tile patterns in Portugal, the brand should also look like this. SORRISO has different types of coffee to be brought to the customer. They need a simple logo and a pattern like the tile patterns in Portugal.

This page goes through my process of finding the final design of the logo and an example color usages within the logo. Starting at my initial logo idea, I focus on the main component the client needed for their brand of including Portugal tile pattern within a coffee cup design.